Terms & Conditions.

Last updated: 15 October 2026

1. Seller and acceptance of terms

The Political Brand Institute website at politicalbrandinstitute.com (the "Site") is operated by House of Brand Group Proprietary Limited ("we", "us" or "our"), trading as Political Brand Institute. By accessing or using the Site, creating an account, purchasing a report or subscribing to a service, you agree to be bound by these Terms & Conditions. If you do not agree, please do not use the Site.

2. Authority

If you are using the Site on behalf of a business or other entity, you represent that you have authority to bind that entity to these terms. If you are an individual, you represent that you are of legal age to form a binding contract.

3. Acceptable use

You may use the Site only for lawful purposes. You must not:

• use the Site for any unlawful, fraudulent, defamatory or harmful purpose;
• infringe our intellectual property rights or those of any third party;
• interfere with or disrupt the Site, its servers or networks, or attempt to probe, scan or test its security;
• use any robot, spider, scraper or other automated means to access the Site without our prior written consent;
• send spam, viruses, malware or other harmful code through the Site; or
• misrepresent your identity or provide false information.

4. Intellectual property and licence

All content on the Site, including text, graphics, logos, images, reports, data visualisations, software and underlying methodology, is owned by or licensed to House of Brand Group Proprietary Limited and the Political Brand Institute. We retain all ownership and intellectual property rights.

Subject to these terms, we grant you a limited, non-exclusive, non-transferable, non-sublicensable licence to access and use the Site and any reports or services you have purchased, solely for your internal business purposes. Organisation-wide distribution, publication, citation or resale rights require a separate enterprise agreement.

You may not reproduce, distribute, modify, reverse engineer, decompile, republish or create derivative works from any material on the Site without our prior written consent, except where permitted by law.

5. Products and services

The Site offers access to political brand research reports, data exploration and dashboard products, and related services (collectively, the "Services"). Descriptions, pricing and access levels are described on the relevant product pages and sales channels. We may change, suspend or discontinue any Service at any time.

6. Payments

All prices are quoted in US dollars and are exclusive of any applicable local sales tax, VAT or GST. Fees are payable in advance unless otherwise agreed in writing.

Payment and delivery arrangements will be provided when purchasing becomes available.

7. Refunds

All sales are final. We do not offer refunds except where we are legally required to do so. For details, see our Refund Policy.

8. Account security

If you create an account, you are responsible for maintaining the confidentiality of your credentials and for all activity that occurs under your account. You must notify us immediately of any unauthorised use.

9. Suspension and termination

We may suspend or terminate your access to the Site or Services without notice if you: materially breach these terms; fail to pay fees when due; create a security, fraud or legal risk; or repeatedly or seriously violate our acceptable use standards. Upon termination, your right to use the Services ceases immediately and we may delete or restrict access to your data.

10. Service level and warranties

We do not guarantee that the Site will be uninterrupted, timely, secure or error-free. The Site and all content are provided "as is" and "as available" without warranties of any kind, either express or implied, to the fullest extent permitted by law.

11. Disclaimer

The information on this Site is provided for general information and research purposes only. While we strive for accuracy, we do not warrant that any information is complete, reliable or error-free. Research findings represent measured public sentiment and brand health indicators at a point in time and should not be treated as political advice, campaign strategy or investment advice.

12. Limitation of liability

To the fullest extent permitted by law, House of Brand Group Proprietary Limited, the Political Brand Institute and their directors, employees and agents will not be liable for any indirect, incidental, special, consequential or punitive damages, including loss of profits, data, goodwill or business interruption, arising out of your use of, or inability to use, the Site or any content on it. Our aggregate liability for any claim relating to the Services is limited to the amount you paid us for the Service in the 12 months preceding the claim.

Nothing in these terms excludes or limits liability for fraud, death or personal injury caused by negligence, or any other liability that cannot be excluded by law.

13. Indemnity

You agree to indemnify and hold harmless House of Brand Group Proprietary Limited and the Political Brand Institute from any claim, loss, liability or expense arising out of your use of the Site, your content, or your breach of these terms.

14. Privacy

Your use of the Site is also governed by our Privacy Policy.

15. Governing law

These terms are governed by the laws of New South Wales, Australia. Any dispute arising from these terms or your use of the Site is subject to the exclusive jurisdiction of the courts of New South Wales.

16. Changes to these terms

We may update these Terms & Conditions from time to time. The current version will always be published on this page with its last-updated date. Continued use of the Site after changes constitutes acceptance of the revised terms.

17. Contact us

For questions about these terms, contact us at: support@politicalbrandinstitute.com